The tires manufactured by Sri Lankan company Global Rubber Industries (GRI) have been on the market since 2002, and in their 23 years of production, they have reached over 70 countries, capitalizing on an excellent price-to-performance ratio. Among their recent achievements is entry into the Italian market, managed through distribution by the Brescia-based Magri Group. Their product line is capable of fitting a wide range of agricultural machinery and equipment, with the “Green XLR Earth” series standing out as the brand’s most advanced and high-performing offering.
These tires took center stage at GRI’s booth at the Eima trade show, instantly recognizable by their striking green color — a visual representation of their sustainability and performance. Known for its commitment to environmental protection, the Sri Lankan group invested significant resources in developing an innovative product. These tires are manufactured using over 87% sustainable materials, a sector-leading figure, and feature a tread design described as a “virtual rib.” This unique tread combines excellent field traction with superior stability and comfort on the road.
The central lugs align closely together to form a continuous and progressive tread pattern that minimizes vibrations when driving on hard surfaces. In the field, the lug shoulders engage to deliver the necessary traction. This performance is further enhanced by the 65% low-profile sidewall, which increases the contact area and helps reduce soil compaction.
Thus, the green color of these tires at the trade show is more than justified. However, it’s worth noting that this distinctive hue is only for exhibition purposes. The “Green XLR Earth” tires available on the market are black, ensuring compatibility with medium- and high-power tractors without any concerns about mismatched aesthetics.
Title: Gri “Green XLR Earth”, green outside and green inside
Translation with ChatGPT